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Chongqing News

2018 Chongqing moon cake illustrations released

2018-09-20 11:50:25

CHONGQING (CQNEWS) The Mid-Autumn Festival is approaching, and it is the peak sales time for moon cakes. In several large supermarkets in Chongqing, however, moon cakes both in gift boxes and in bulk that should have been “selling a good price” were actually on sale early. Compared with previous years, the competition in the moon cake market is keen this year. In order to "gain more advantages", merchants are constantly playing tricks in different ways. This Chongqing moon cake illustration here is a full display of merchants' good intentions.

In supermarkets, “buy one get one free”, "spend 100 yuan get 15 yuan for free" and other promotional activities emerge one after another.

Contemplation of the “good-looking addict"

Beautiful, affordable as well as auspicious

In a few days, it will be the Mid-Autumn Festival. At Chongqing's Wal-Mart, Yonghui, New Century and other supermarkets, the moon cake battle has entered a "fervor" mode, in which the supermarket moon cakes are on sale at a heavily discount price.

At a store of Wal-Mart, the shelves at the entrance were filled with dazzling moon cakes. A first look reveals that there were hundreds of varieties, and the packaging was “simple” compared with previous years. Creative and beautiful packaging such as metal case, suitcase, rattan is incredible.

Moon cakes go on sale early.

With the Mid-Autumn Festival approaching, "buy one get one free", "spend 100 yuan get 15 yuan for free " and other promotional activities emerge one after another. At a New Century supermarket, a set of gift boxed moon cakes previously sold at the original price of 1398 yuan now sells only 398 yuan, and if more than 10 boxes ordered, the price can even be lowered by dozens of yuan. A shop assistant said that they started the promotion activities last week. The merchants are afraid that they may stock up a lot of the dessert when the Mid-Autumn Festival ends, so they want to make a "clearance sale " in advance.

And at a store of Yonghui Supermarket, the moon cakes with an original price of over 1300 yuan have also dropped by about 1,000 yuan and sell at a little more than 300 yuan/box.

Compared with gift boxed moon cakes, bulk ones are more popular among the customers. In the bulk area, a variety of independent-packaged mooncakes are piled up on shelves, with different flavors and flexible combinations. Compared with gift boxed moon cakes, the prices of the bulk ones are much more affordable. Various grades of moon cakes are available, with prices of 13.8 yuan / 500g, 25.8 yuan / 500g, 39.8 yuan / 500g, 45.8 yuan / 500g and so on.

Editor:Jiang Yiwei